Making the Most: Increasing Non-Dues Revenue (recording)

The online recruitment industry is a huge non-dues revenue generator for many associations. The combination of a high-quality audience, well-known name, and the ability to offer many different recruitment solutions to employers, means associations can often command the highest rate cards in the industry.

Recruitment revenue is not just about job posting revenue. There are six key revenue streams, each with a series of products & upsells, all of which should be utilized to add great value to your membership while increasing the non-dues revenue you receive.

During this talk you'll:

• Learn about six key recruitment revenue streams to drive growth
• Look at some case studies where associations have increased revenue
• Gain insight into e-commerce revenue benchmarks to look at industry performance
• Get examples of quick wins


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Richard Green, Business Development Manager